The retailer said that it has added the solution to its numerous e-commerce site across Europe, including IWantOneOfThose.com and Zavvi.com.
The firm said that with over seven million customers visiting the site every month and more than six million unique users will be benefited from its user friendly payment platform.
The platform is fully internationalized, multi-currency, multi-lingual suitable for the Group’s ongoing growth.
Commenting on the induction of online payment gateway, The Hut Group chief marketing officer Andrew Booth said The Hut Group is well-known for producing highly specialized and targeted ecommerce services that appeal to a broad customer base distributed all around the world.
"The international coverage offered by Adyen, in addition to the streamlined payment features its solution offers to shoppers, makes it a perfect fit for The Hut Group?s continued rapid expansion. At our core is the ability to build relationships with customers and brands, and Adyen significantly aids this," Booth added.
Adyen chief commercial officer Roelant Prins said, "We are delighted to announce that we are working with The Hut Group, one of the most respected brands in international ecommerce."
