First Bancorp has launched an integrated personal financial management (PFM) solution on their Q2 electronic banking platform. Q2 Software, has partnered with Yodlee to integrate PFM services as a value-added feature for their Q2 online banking experience.

Cathy Dudley, Senior Vice President of First Bancorp, said: In addition to our other full service banking functions, now we can provide the same kinds of tools and products that the big banks offer. Community bank customers want and deserve more sophisticated money management and consumer advisory services. With integrated solutions from Q2, we can compete with the big banks by offering our customers an innovative, superior online experience.

Anil Arora, President and CEO of Yodlee, said: “By adding Yodlee’s proprietary PFM and revenue-generating bill pay capabilities to the Q2 platform, we deliver an innovative, personalized, and highly differentiated banking experience. We’re pleased to see growing momentum with Q2 customers like First Bancorp.

Hank Seale, CEO of Q2 Software, said: We see clear demand from consumers and financial institutions for more functionality from the banks — more insights, more personalization, more value. Yodlee’s PFM capabilities lead the market in innovation and value creation for both audiences, which complements our strategy of empowering our customers to compete with the big, national banks. Now they can provide an integrated and flexible technology platform, and unmatched customer service.

Texas-based Q2 Software is a privately-owned and customer-owned technology company enabling financial institutions with electronic banking software and services.

Troy, North Carolina-based First Bancorp is the holding company of First Bank, a state-chartered community bank.

California-based Yodlee offers personal financial management, payments, and customer acquisition solutions.