Industrial and Commercial Bank of China has recently modified its website for wealth management channel, in order to meet customers demand for professional, diversified and personalized financial services and to develop a platform for comprehensive wealth management
Reportedly, the bank has changed the page layout, product display, customer interaction, VIP service and market data, to provide customers with financial services of wide-ranging, multi-layered and ‘one-stop’ qualities.
According to an official in charge at ICBC website, the new version of the wealth management channel new features include: 1024×768 pixels display resolution in wide screen, and the visual effects; collective display of wealth management products and products of fund, insurance, and bonds accompanied with query service for net assets value of wealth management products and funds; the customers are provided with information of products and convenient internet financial service; the ‘Wealth Management Plan’ and ‘Editor’s Studio’ to allow customers to participate and share their own stories and tips of investment, where they can also get wealth management plans designed by experts.
The new version of wealth management channel is expected to offer latest observations and perspectives of experts of the industry and analysis of issues of the market, to guide customers in investment; a special column for ‘VIP Exclusive’ that provides all VIP services and product information; information of market trends in stock, fund, gold, dollar exchange and bond, and wealth management tools such as market readers for securities and futures, so as to serve the customers with market data analysis of ‘one-stop’ quality.
