Currently serving as chief executive of the bank’s Australian subsidiary, Maia succeeds Lindsay Gordon, who will retire as president and CEO of HSBC Bank Canada and chair of its Global Asset Management (Canada) effective from 5 January 2013.
Gordon will be elected to the board of directors of HSBC France, subject to required approvals.
Maia has been the CEO of Australian unit since July 2009, and prior to this he held senior positions with HSBC Bank Brazil including executive director of each of the bank’s main business lines, and as deputy executive.
Having joined the bank as director corporate finance in 1993, Maia moved to London as senior manager emerging markets.
Before this, he held a variety of positions in corporate finance and corporate banking in New York, Rio de Janeiro and Sao Paulo with Chase Manhattan Bank.
Headquartered at London, HSBC Group manages nearly 6,900 offices in more than 80 nations and territories and assets of $2.6 trillion as at 30 June 2012.