Bahrain hosted the 1st GCC Cards Summit in which industry leaders in the Debit, Credit, Charge, Prepaid , Store and Loyalty card services discussed a wide array of strategic topics
Against the backdrop of the global economic crisis, the Gulf Cooperation Council like several other regions had adopted a “let’s wait and see” approach to their business operations – reported AME Info. However, now as macroeconomic indicators begin to head northwards albeit slowly, many financial institutions find themselves having missed valuable time in order to prepare for the upturn.
With a new paradigm upon the horizon, Bahrain hosted the 1st GCC Cards Summit in which industry leaders in the Debit, Credit, Charge, Prepaid , Store and Loyalty card services discussed a wide array of strategic topics that address impact to bottom line performance of card businesses.
Reportedly, the Summit has attracted several top executives and industry experts. Premal Patel, executive director of Veritas investments’ and Hilmy Cader CEO of MTI Consulting’s are the driving forces behind the conference.
Mr. Cader said: “The purpose of the GCC cards Summit is to pull together industry thought leaders to discuss, debate and develop key conclusions on the sector. The Summit will address major issues and challenges with the ultimate aim of better understanding what it will take to succeed in 2010 and beyond.”
Mr. Patel said: “The summit will act as an ideal platform for industry experts to reshape their business strategies, take away practical business solutions and vastly improve return on their marketing investments in 2010.”
