Nurturing SME growth - Effective segmentation, simplification and digitalisation


18 November 2016


An exclusive report featuring speakers from SME Banking Europe, Vienna.


Future Banking is pleased to release its latest SME Banking report that examines how banks and their payment partners are helping small to medium-sized enterprises (SMEs) grow profitably, achieve customer centricity and maintain good cash flow. The report, produced in association with Mastercard was shared among the attendees of the 11th SME Banking Conference in Vienna, produced by Fleming. It features three of the speakers from the event: Dick Paul from Mastercard, Stefan Andersson from Nordea and Christophe Descos from Bank Populaire. 

Unlike a large multinational organisation, the SME is typically free from complex legacy systems, processes and internal politics that span multiple locations and divisions. They are more agile and can therefore adapt to the rapid pace of change, which means that banks need to be one step ahead to build sustainable relationships. Successful banks are those that can provide tailored solutions to specific SME segments and provide services that harness the latest digital technology, but are delivered in a way that is simple and intuitive.

Click here to read the report.

Enjoy the read!

Steve Dunkerley

Associate Editor, Future Banking

 

Christophe Descos, head of SME, corporate & institutional clients, Banque Populaire.
Stefan Andersson, head of business banking, Nordea.
Dick Paul, head of SME products Europe, MasterCard.