As a result of the agreement, Liverpool Victoria’s tied financial advisers will be available in Loughborough Building Society’s branches to offer advice to Loughborough members on the investment, protection and pensions products and services of members of the Liverpool Victoria group of companies.

Stephen Peete, chief executive of Loughborough Building Society, which acts as an introducer to the Liverpool Victoria group of companies for investments, protection and pensions, said: We believe in offering our members a broad range of highly competitive products, and have secured that with our new relationship with Liverpool Victoria.

Mike Newton, Liverpool Victoria’s managing director of partnerships, added: This is yet another positive partnership for Liverpool Victoria and we very much look forward to working with a like-minded member organization.