As per the terms and conditions of the deal, the acquirer group will purchase payment card accounts in these countries ensuring continuity and seamless service to cardholders during migration.

The Affiniture management team has wide-ranging experience in the cards and payments industry.

Citi said that the sale of its card businesses in the UK and Ireland is a part of its strategy to reduce the assets and businesses within Citi Holdings.

Serving nearly 200 million customers in more than 160 countries and jurisdictions, Citi offers consumers, corporations, governments and institutions with a wide spectrum of range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, transaction services, and wealth management.