Instant issuance is now an important component for the bank as it continues to focus on the customer experience. Since its first implementation of the Entrust Datacard instant issuance solution in 2011, Bank of the Ozarks has increased customer satisfaction and transaction rates by instantly offering new and replacement debit cards to its customers.
Bank of the Ozarks executive vice president Susan Blair said: “We’ve found tremendous value with our instant issuance program.
“The increase of average transactions, as well as the increase in customer satisfaction has validated our investment and partnership with Entrust Datacard. The ability to issue secure debit cards on-demand enables Bank of the Ozarks to differentiate our brand and remain competitive with our debit card offering.”
With decades of experience in instant issuance, Entrust Datacard continues to be on the leading edge of payment innovation and at the center of the global trend of providing banks and credit unions the ability to offer an enhanced customer experience.
Millions of cards are instantly issued on the company’s instant issuance solutions each year – which include the Datacard CardWizard issuance software, a wide range of hardware options, associated supplies and local service.
